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INSTAGRAM ADVERTISING AGENCY

A BESPOKE, EFFECTIVE MARKETING SOLUTION

Instagram is one of the fastest growing social media platforms in history and with 1 billion active accounts, it's showing no signs of slowing down. With 60% of its user base logging in everyday, it's only just falling short to Facebook on being the most engaged with social media platform to date. As a top Instagram Advertising Agency, The DigitalWindcan help you take advantage of the 31% of shopper who use Instagram to browse for their next purchase.


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INSTAGRAM ADS

 

Only a few of the many benefits of advertising on Instagram include driving awareness, increasing customers and the ability to share your story amongst a highly engaged audience.

With the same targeting abilities as Facebook, Instagram has infinite potential to grow your business. Stats have proven 60% of people learn about a product or service on Instagram and 75% take action after being inspired by a post/advert.. As well as this, the engagement on Instagram is record breaking, with billions of stories watched and posts liked every day, yours could be next. Did you know, one third of the most viewed stories on Instagram come from businesses?

Instagram's ability to target in such detail and engage such volume is a true benefit to any small business and with Instagram's 2019 ad revenue predicted to be over $10billion, right now is the perfect time to take advantage of this platform for your Small Business!

 

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OUR SERVICE

Here at The DigitalWind, we take the time to understand your business' aims & objectives, define your target audience and research what your competitors are doing. This allows us to put together a detailed Instagram Advertising strategy which is designed to take your customers on a conversion focused journey.

Our specialist team have proven past success and experience which has meant our clients see massive increases in their overall sales whilst significantly reducing their client acquisition costs.

However, it just doesn't stop there! We have also helped clients develop other areas of their advertising which work alongside Instagram Advertising. These options include Facebook Advertising, Google Ads, and Content Marketing. Each of these platforms has its place within your Small Business and if used correctly, they can ensure you become a market leader in your respective industry.


MANAGEMENT & OPTIMISATION

 

From carousel adverts to audience profiles, The DigitalWindhas you covered. Throughout the optimisation process, we ensure that your campaigns are well structured, are delivering the results you expect and are optimised to continuously improve.

As a top Instagram Advertising Agency, we understand the value of the platform and the results it can bring especially, for e-commerce based businesses allowing you to connect potential customers with the right products, at the right time. However, unlike other advertising agencies, we are very much involved with the businesses we work with. We proud ourselves on acting like an in-house marketing team but without the expense.

 

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WHAT WE CAN DO FOR YOU

GENERATE LEADS

With two billion people and the most advanced targeting techniques, Facebook is great for generating new customers for your Small Business.

BRAND AWARENESS

Facebook Advertising is a great ROI generator and due to its size, the volume of traffic is not a problem. Just make sure it's your advert users see!

INCREASE WEB TRAFFIC

Users spend on average 58 minutes a day on Facebook, more than any other platform so Facebook is great for ensuring you're in front of your target audience.

REMARKETING

Maximise your results from existing and new website traffic by ensuring you have conversion optimised remarketing adverts set up and running.


FREQUENTLY ASKED QUESTIONS


1I DON’T KNOW HOW MANY HOURS I NEED
We understand marketing can be a bit of mind boggle which is why we're here to help. After our initial chat, we’ll tell you the perfect package based on your goals. But to give you an indication, we typically recommend our Starter Package for a Facebook/Instagram Advertising Campaign and our Advanced Package for a Google Advertising or SEO Campaign. For those looking for a combination of Facebook/Instagram and Google/SEO, our Elite Package would be best suited. And for a concoction of absolutely everything, our Ultimate Package should do the trick.
2HOW MUCH SHOULD I SPEND ON ADVERTISING?
There is no right or wrong answer to this question. In our opinion, we recommend a minimum of €500 per platform, per month which is separate to our agency fee. But please, do not feel obligated to adhere to this. We want to work around you and whatever you feel best works for your business.
3CAN YOU GUARANTEE RESULTS?
Unfortunately not and if you come across an agency that does, run the other way. Why? Because, we use 3rd party platforms like Facebook which we have no control over. However! We have a very strong track record to which we have consistently delivered exceptional results for our clients.
4WHAT IS A CUSTOMER VALUE MODEL?
Definitely not something to overlook, a customer value model is a data driven representation that requires a number of different statistics like your average purchase value and purchase frequency rate, the average customer value and customer lifespan - you get the drift. With this in mind, it will tell you exactly how much you can afford to pay per website visitor, per customer; pretty nifty right? We cannot emphasise enough how valuable this is to your business. An opportunity to know just how much you can budget? We should be charging millions for this!
5HOW LONG WILL IT TAKE TO SEE RESULTS?
It’s hard to pinpoint an exact amount of time as all of your wonderful businesses are so different! In some instances, we have had clients see results within 48 hours of their campaign going live but it really depends on the service you have decided to use. Take SEO for example. It can take anywhere between 3-6 months for your desired results to appear so don’t panic if you feel like you're not hitting your targets - it just takes time. Please note that most platforms have a learning phase (where the platform’s algorithm learns everything about the campaign, smart huh?) and this can take a couple of days.
6DO WE REALLY NEED A CONTRACT?
It may not feel like it, but contracts are important as they cover all the boring legal aspects like GDPR and confidentiality. Although some of you may see this as red tape, our agreements are fully transparent and are there to spell out the scope so you know exactly what you’re getting for your money. We’re always happy to go over anything you’re unsure of, so think of it as a reference point for any questions that may pop to mind in the future.